Michael Birkin (mai zartarwa)

Michael Birkin (mai zartarwa)
Rayuwa
Haihuwa	1958 (67/68 shekaru)
ƙasa	Birtaniya
Karatu
Makaranta	Jami'ar Kwaleji ta Landon Marlborough College (en)
Harsuna	Turanci
Sana'a
Sana'a	ɗan kasuwa

Michael Birkin (an haife shi a shekara ta 1958) babban jami'in tallace-tallace ne na Ingilishi, sananne ne saboda rawar da ya taka wajen bunkasa manufar kimantawa da kuma sa hannu a ayyukan tallace-tafiye. Ya fara aikinsa a Interbrand a 1987, daga baya ya yi aiki a Omnicom Group da Acer Inc. Ya kafa kamfaninsa na tallace-tallace, Red Peak Group, a cikin 2010. Shi ne Shugaba na kyu, sashin aiki na dabarun Hakuhodo DY Holdings.

Tarihi

An haifi Michael Birkin a Ingila a shekara ta 1958. Mahaifin Birkin, Sir Derek Birkin, shi ne Shugaba na Rio Tinto Zinc, kamfanin hakar ma'adinai. Bayan ya halarci Kwalejin Marlborough, inda yanzu yake memba na majalisa, Birkin ya ci gaba da karatun doka a Kwalejin Jami'ar London. Ya kasance dan wasan ƙwallon ƙafa na ƙasa kuma ya taka leda a Junior England squash .

A lokacinsa na hutu, Birkin yana da sha'awar Fasahar Renaissance daga ƙarni na 13, 14, da 15.

Farkon aiki

A farkon aikinsa, an horar da Birkin a matsayin mai lissafi, yana aiki ga PricewaterhouseCoopers daga 1981 zuwa 1984. Daga baya, ya taka rawa a matsayin PA kuma mai kare Sir Mark Weinberg, shugaban Hambro Life Assurance, yanzu Zurich Insurance Group. Yayinda yake kula da aikin don canza sunan Hambro Life (zuwa Allied Dunbar) ya sadu da John Murphy, wanda ya kafa Novamark da Interbrand wanda ya tuntubi aikin.

A shekara ta 1987, Birkin ya shiga shugaban zartarwa Murphy a sabuwar kungiyar Interbrand, inda ya fara a matsayin shugaban zartaka na kungiyar. Ya rike wannan rawar a Interbrand daga 1987 zuwa 1995, a lokacin da ya taka muhimmiyar rawa wajen bunkasa manufar kimantawa kuma ya zama sananne a matsayin gwani a fagen. Ya kasance mai ba da gudummawa ga littafin Understanding Brands, wanda aka buga a 1991.

A karkashin jagorancin Murphy da Birkin, Interbrand ya girma daga kamfani na kasa da kasa tare da ma'aikata 25 zuwa mai ba da shawara kan tallace-tallace na duniya.

Kamfanin Omnicom

A watan Disamba na shekara ta 1993, Kamfanin Omnicom Group's Diversified Agency Services (DAS) ya sami Interbrand, kuma Birkin ya shiga Omnicom. A Omnicom, ya tashi da sauri ta hanyar kungiyar, ya zama manajan darektan DAS na Turai a 1995, sannan shugaban kasa da kasa na DAS ya biyo baya a 1997, kuma shugaban duniya na DAS a 1999. A shekara ta 2005, Birkin ya ɗauki matsayin shugaban kasa da Shugaba na Asiya Pacific na Omnicom . Matsayinsa a Asiya ya mayar da hankali kan taimakawa hukumomin Omnicom su sami damar samun dama a yankin. Musamman, ya yi aiki don inganta ayyukan Omnicom a cikin Asiya, wanda shine kasuwar kamfanin da ke ci gaba da sauri a shekara ta 2005.